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News / Innovations

DESMA enhances its offer of partnerships and invites to a joint presentation.

DESMA enhances its offers of partnership for the rubber industry. In preparation of the K 2010 and within the context of a joint future shaping for this line of business, the company opens up its on-line presentation and communication channels for an extended trade exhibition and provides suppliers, users and customers the opportunity of a joint, cross-company market appearance.

3D classroom

With a monthly eNewsletter mailing to more than 8,500 addressees having an open rate of up to 35 % and with more than 3,000 adjusted website hits spending an average of almost 5 minutes, the DESMA on-line offer is part of the most progressive customer information systems of the rubber and silicone processing industry. Here, the high networking level among the different media plays an equally important role as the editorial quality of the information channels. The virtual product presentation in the form of a three-dimensional show booth represents an essential, additional stimulus. The chance of experiencing technology in an animated and spatial format provides a new viewing angle which transports a lot of basic information and which is going to create an increased learning success in the future. Thus, it is with good reason that natural-scientific grammar schools are at present furnishing their classrooms with 3D laboratories like e. g. the cyber classroom of the company VISENSO at the Thomas Strittmatter grammar school in St. Georgen / Germany, helping to add to the classes new important learning incentives and to make them extremely interesting.

Together strong

Messe Duesseldorf

In the light of the forthcoming industry event, the K 2010 show, DESMA expects an increased attention and demand for specialized information. This is supposed to be met, among others, by means of the further development of the presentation platforms. "We hope for a deepening of the relationship to our customers and partners, because this is the prerequisite to develop new ideas jointly. This may e.g. concern both material issues for an article design and the optimization of production processes, and much more," explains Martin Schuermann, Managing Director of the DESMA group, the concept. Hence, partners, suppliers and customers of the company are invited to present their performances on-line and to take part in expanding the existing platform.

Free basic performances - elaborate premium packages

This includes in detail free basic inputs such as mentioning of companies within the enterprise's website and in the virtual show presentation as well as several premium packages with costs for a joint co-branding. These comprise the depiction of products, components and service features in the virtual show using 3D-animations, films, performance descriptions and their announcement via eNewsletter mailing. Information about the progress of these measures can be taken from the DESMA business news. The DESMA editorial team would be glad to advise on questions around the topic "online-marketing". Interested companies are asked to touch base by email and to call up further information under:

Further information »
DESMA Virtual »
cyberclassroom.de »

 
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Klöckner DESMA
Elastomertechnik GmbH
An der Bära
78567 Fridingen
Germany